Accountants for E-commerce Businesses
We help Cardiff e-commerce businesses stay on top of their books, VAT, and tax obligations so you can focus on growing your online sales. Whether you're a sole trader on Etsy or running a multi-channel shop, we'll keep your numbers accurate and your HMRC returns filed on time.

Everything under e-commerce accounting
From your first sale to scaling across platforms, we cover every financial service your online business needs. Cloud-based tools, fixed monthly fees, and support tailored to digital sellers.
Multi-channel bookkeeping
Accurate records across Amazon, eBay, Shopify, Etsy and your own website, all consolidated in one place.
VAT returns for online sellers
Quarterly VAT submissions that account for marketplace fees, reverse charges, and cross-border sales.
Making Tax Digital compliance
Quarterly HMRC reporting using approved software so you meet digital record-keeping requirements without stress.
Tax planning for digital growth
Legitimate savings strategies, expense tracking, and advice on when to switch from sole trader to limited company.
How we support e-commerce businesses in Cardiff
Running an online shop means juggling inventory, customer service, marketing, and fulfilment. The last thing you need is to lose sleep over your bookkeeping or miss a VAT deadline. We work with e-commerce businesses across Cardiff and South Wales to keep your finances organised, compliant, and ready for growth.
Our process starts with connecting your sales channels and payment platforms to cloud accounting software like Xero or QuickBooks. That means your transactions flow in automatically, and we reconcile everything monthly or quarterly depending on your needs. You get accurate management accounts, clear visibility on profit margins, and HMRC submissions handled on your behalf.
We understand high transaction volumes, marketplace fees, and the quirks of selling online.
More information
E-commerce accounting is different from traditional retail. You might be processing hundreds of small transactions a day, selling across multiple platforms, and dealing with payment processor fees that eat into your margin. We're experienced with Amazon Seller Central reports, PayPal exports, Stripe settlements, and the VAT implications of selling to EU or international customers. If you've switched from a spreadsheet to something more robust, we'll help you make sense of it all.
Making Tax Digital means quarterly submissions to HMRC using approved software. We handle that for you, along with your annual accounts, Corporation Tax or Self Assessment returns, and any payroll if you've started taking on staff or paying yourself a salary. You'll also get proactive advice on what you can claim as expenses, how to manage cash flow during busy seasons, and when it makes sense to register for VAT or move to a limited company structure.
What you can expect
Monthly or quarterly bookkeeping: We reconcile your sales, refunds, fees, and expenses so your records are always up to date.
VAT and tax returns: Submitted on time, every time, with nothing left to chance.
Real-time financial visibility: Log in to your accounting software any time to see how your business is performing.
Fixed monthly fees: No surprises, no hourly billing. Just a predictable cost that scales with your business.
We work with online sellers across Cardiff, from startups shipping handmade goods to established brands turning over six figures. Whether you're based in Roath, Canton, Pontcanna, or anywhere across South Wales, our service is entirely cloud-based. That means phone calls, video chats, and shared access to your accounts without needing to visit an office.
If you've been managing your own books and it's starting to feel overwhelming, or if you've outgrown your current accountant, we're here to help. Book a free consultation and we'll talk through what support makes sense for your business.
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These are the questions we hear most often from online sellers looking for accounting support.
Do you work with businesses selling on Amazon, eBay, and Shopify?
How much do your services cost for an e-commerce business?
Do I need to be registered for VAT?
What is Making Tax Digital and do I need to comply?
Can you help if I've fallen behind with my bookkeeping?
Do I need to visit your office in Cardiff?
What happens if HMRC contacts me about my VAT or tax return?
Let's talk about your e-commerce accounting
Book a free consultation and we'll come back to you within one working day to discuss how we can support your online business.
Book a free consultation