Specialist Sector Pages

Accountants for E-commerce Businesses

We help Cardiff e-commerce businesses stay on top of their books, VAT, and tax obligations so you can focus on growing your online sales. Whether you're a sole trader on Etsy or running a multi-channel shop, we'll keep your numbers accurate and your HMRC returns filed on time.

10+
Years serving Cardiff businesses
Making Tax Digital
Compliant
Real-time
Cloud-based tracking
Two accountants review e-commerce financials at a desk with laptop, clipboard, calculator, invoices, shipping boxes, tape, and barcode scanner, parcels on shelves behind.

Everything under e-commerce accounting

From your first sale to scaling across platforms, we cover every financial service your online business needs. Cloud-based tools, fixed monthly fees, and support tailored to digital sellers.

Multi-channel bookkeeping

Accurate records across Amazon, eBay, Shopify, Etsy and your own website, all consolidated in one place.

VAT returns for online sellers

Quarterly VAT submissions that account for marketplace fees, reverse charges, and cross-border sales.

Making Tax Digital compliance

Quarterly HMRC reporting using approved software so you meet digital record-keeping requirements without stress.

Tax planning for digital growth

Legitimate savings strategies, expense tracking, and advice on when to switch from sole trader to limited company.

How we support e-commerce businesses in Cardiff

Running an online shop means juggling inventory, customer service, marketing, and fulfilment. The last thing you need is to lose sleep over your bookkeeping or miss a VAT deadline. We work with e-commerce businesses across Cardiff and South Wales to keep your finances organised, compliant, and ready for growth.

Our process starts with connecting your sales channels and payment platforms to cloud accounting software like Xero or QuickBooks. That means your transactions flow in automatically, and we reconcile everything monthly or quarterly depending on your needs. You get accurate management accounts, clear visibility on profit margins, and HMRC submissions handled on your behalf.

We understand high transaction volumes, marketplace fees, and the quirks of selling online.

More information

E-commerce accounting is different from traditional retail. You might be processing hundreds of small transactions a day, selling across multiple platforms, and dealing with payment processor fees that eat into your margin. We're experienced with Amazon Seller Central reports, PayPal exports, Stripe settlements, and the VAT implications of selling to EU or international customers. If you've switched from a spreadsheet to something more robust, we'll help you make sense of it all.

Making Tax Digital means quarterly submissions to HMRC using approved software. We handle that for you, along with your annual accounts, Corporation Tax or Self Assessment returns, and any payroll if you've started taking on staff or paying yourself a salary. You'll also get proactive advice on what you can claim as expenses, how to manage cash flow during busy seasons, and when it makes sense to register for VAT or move to a limited company structure.

What you can expect

Monthly or quarterly bookkeeping: We reconcile your sales, refunds, fees, and expenses so your records are always up to date.

VAT and tax returns: Submitted on time, every time, with nothing left to chance.

Real-time financial visibility: Log in to your accounting software any time to see how your business is performing.

Fixed monthly fees: No surprises, no hourly billing. Just a predictable cost that scales with your business.

We work with online sellers across Cardiff, from startups shipping handmade goods to established brands turning over six figures. Whether you're based in Roath, Canton, Pontcanna, or anywhere across South Wales, our service is entirely cloud-based. That means phone calls, video chats, and shared access to your accounts without needing to visit an office.

If you've been managing your own books and it's starting to feel overwhelming, or if you've outgrown your current accountant, we're here to help. Book a free consultation and we'll talk through what support makes sense for your business.

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Before you book

These are the questions we hear most often from online sellers looking for accounting support.

Do you work with businesses selling on Amazon, eBay, and Shopify?
Yes. We're experienced with all the major platforms including Amazon Seller Central, eBay, Shopify, Etsy, WooCommerce, and standalone websites. We'll connect your sales channels to your accounting software so everything flows through automatically.
How much do your services cost for an e-commerce business?
We offer fixed monthly fees based on your transaction volume and the level of support you need. Most e-commerce clients pay between £150 and £400 per month, which includes bookkeeping, VAT returns, and year-end accounts. We'll give you an exact quote after a quick chat about your business.
Do I need to be registered for VAT?
If your turnover exceeds £90,000 in a rolling 12-month period, you must register for VAT. Some businesses choose to register voluntarily below that threshold to reclaim VAT on expenses. We'll help you work out what makes sense for your situation.
What is Making Tax Digital and do I need to comply?
Making Tax Digital requires VAT-registered businesses to keep digital records and submit quarterly returns using approved software. If you're registered for VAT, you're already required to comply. We handle all of this for you using Xero or QuickBooks.
Can you help if I've fallen behind with my bookkeeping?
Absolutely. We regularly help e-commerce businesses catch up on months of backlogged transactions. We'll get your records up to date, then put a system in place so you stay on top of things going forward.
Do I need to visit your office in Cardiff?
Not at all. Everything we do is cloud-based, so we can work with you wherever you're located across South Wales. We'll have an initial video call or phone chat, then stay in touch by email, phone, or Zoom as needed.
What happens if HMRC contacts me about my VAT or tax return?
We'll deal with it on your behalf. If you receive any correspondence from HMRC, just forward it to us and we'll handle the response. That's part of the service, not an extra charge.

Let's talk about your e-commerce accounting

Book a free consultation and we'll come back to you within one working day to discuss how we can support your online business.

Book a free consultation